Michelle Spencer, Senior and Global Marketing Manager at Omdia, shared a post on LinkedIn:
“This time next week, I’d have just started the 2026 Informa London Walk the World Challenge – walking a 21K half marathon from Balham to Hackney (South West → East London)… what could possibly go wrong?
This amazing initiative has been part of the Informa calendar for 10 years – 47,000 walkers, 500+ events globally, and £2 million raised for fantastic causes.
This year, I’m raising money for World Child Cancer UK, a charity doing truly life-changing work.
Here’s evidence of me doing the 10K last year. Thought I’d take it up a notch this year.
If you’re able to support (or just fancy sponsoring my sore feet), I’d be hugely grateful.
Thanks so much in advance – and wish me luck!”

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