Hedley Lewis: The Power of Choice – Small Decisions, Big Impact
Hedley Lewis, CEO of CHOC Childhood Cancer Foundation SA, shared a post on LinkedIn:
“The Power of Choice: Small Decisions, Big Impact.
Every day, we make choices—where we spend our money, who we support, and how we engage with the world. These decisions may seem small, but their collective impact is immense.
That’s why Celebrating the Difference was such a powerful event. The discussion, featuring Sumarie Greybe (FIA) Rachel Kolisi, Tshepo Mohlala and Jasper Eales highlighted how intentional choices can create a more sustainable, fair, and compassionate world.
At CHOC Childhood Cancer Foundation SA, we know first-hand the power of collective action. Every contribution—whether from an individual donor, a corporate partner, or a purpose-driven business—makes a tangible difference in the lives of children facing cancer. That’s why we are deeply grateful to Naked Cover SA and their clients for choosing CHOC as one of their beneficiaries.
Naked’s approach to insurance isn’t just different—it’s transformative. By removing conflicts of interest and directing surplus funds to causes chosen by their clients, they’ve reimagined what ethical business can look like. This isn’t just corporate social investment; it’s a fundamental shift in how business is done.
Thank you, Naked for proving that when consumers harness their power—, transparency, and real impact—they don’t just change industries. They change lives.”
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