Point of Care Marketing Association: The annual summit on march 18th, 2025
Point of Care Marketing Association shared a post on LinkedIn:
“The POC channel is a vital connection point where patient education meets healthcare provider engagement. With that in mind, this session of POC NOW 2025 brings together marketing leaders and a clinician to explore how POC bridges the gap between Direct-to-Consumer (DTC) and Healthcare Provider (HCP) messaging, aligning strategy with real-world patient experience and clinical needs.
A key takeaway will be understanding how synchronized messaging enhances patient outcomes and streamlines healthcare delivery.
Panelists:
- Tim Noone
- Christian Bauman
- Tatiana Canessa
- Melissa Martin
- Rochelle G. Prosser
Thank you to all of our sponsors!
PatientPoint, CheckedUp, Health Monitor Network, OptimizeRx, Office Ally, Phreesia Life Sciences, Doceree, WebMD, Physician’s Weekly a FORMEDICS company, IQVIA Digital, Populus Health Technologies, Targeted Media Health at Dotdash Meredith, Constant Media, ConnectiveRx, NimbleRx, Terraboost Media, Mesmerize, Alliance for Audited Media, Flora Management – The Health IT Consultants, InStep Health, and PulsePoint.”
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